Once you're live, you don't have to sit and wait for orders. Each week you can put a coffee in front of Bean Box subscribers in one of two ways: earn the volume with a lower wholesale price for the week, or reserve it outright. A coffee runs in one or the other in a given week, not both.
Both work the same way underneath: your coffee lands in real subscriber deliveries, and coffees delivered to subscribers are 28% more likely to lead to repurchase. On Bean Box, volume earns more volume.
Weekly discounts: earn it with price
Lower your wholesale price on a coffee for a week and let the price do the work. There's no fee, and the coffee's performance decides how much volume follows. It's the lower-commitment way to get a new release in front of subscribers.
How it works
- The window for creating sales opens every Thursday at 9 AM Pacific. We email you a reminder the day before.
- In the portal's Discounts page, pick a coffee, a discount (15% to 50%), and how many weeks to run it, up to 4. You can have up to 3 sales booked in a week.
- Before you publish, the portal shows the price Bean Box customers will pay, your wholesale price during the sale, and an estimate of weekly sales.
- Sales run Friday through Thursday. A multi-week sale starts again each Friday on its own, so it gets full subscriber placement every week without you having to catch the Thursday window.
- A sale can count toward subscriber curation: if it brings a coffee's 12-ounce wholesale price to $9.50 or below, the coffee qualifies for subscriber curation while the sale runs.
- Weekly discounts apply to 12-ounce bags only, and are subject to your inventory.
Once published, a sale can't be cancelled or changed. Every week you book will run, so choose the number of weeks you're sure you can supply.
Missed this week's window? Email matthew@beanbox.com to set up a late sale.
Reserved Runs: buy it outright
Reserve a set number of bags of a specific coffee into next week's subscriber deliveries. The volume is guaranteed and incremental, independent of anything else you sell through Bean Box, and it lets you plan specific roasting and inventory work around a number you chose.
How it works
- New offers open every Monday at 9 AM Pacific, and we email you when yours are ready. Reservations are first-come, first-served and close Tuesday at 5 PM Pacific.
- Each offer shows a coffee, its flat fee per bag, and how many bags are available. Reserved Runs only offer coffees that aren't already winning subscriber slots on their own.
- You choose the number of bags: at least 25 per coffee, in 5-bag increments. The portal shows how many bags you can reserve in total that week.
- The fee is charged to your card on file when you reserve (or deducted from your weekly invoice, if that's how your account is set up).
- We place every reserved bag into matched subscriber deliveries, and they ship the following week.
- Reserved Runs apply to 12-ounce bags only.
The fee doesn't touch your wholesale price. If your wholesale price for a bag is X and the run costs Y per bag, you're still paid X on every bag. Y is what guarantees the volume.
If we place fewer bags than you reserved, the balance carries to your next run at no additional cost. Reservations are guaranteed and can't be changed once placed.
Which one to use
If you want a specific number of bags in a specific week, reserve it. If you'd rather not commit cash and are happy to let the price find the volume, run a weekly discount. Either way, the coffee's own numbers are in your portal the following week, and they're the best guide to what to do next.
Questions? Email roastery@beanbox.com.